Privacy Policy | Mersey Moment Marketing

Last Updated: June 2026

Introduction

Mersey Moment Marketing Ltd ("we", "our", "us") is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use and protect your personal information when you visit our website, contact us, engage our services, or otherwise interact with us.

We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Who We Are

Mersey Moment Marketing Ltd

Email: hello@merseymomentmarketing.co.uk

Website: www.merseymomentmarketing.co.uk

For any questions relating to this Privacy Policy or your personal data, please contact us using the details above.

What Information We Collect

We may collect and process the following information.

Information You Provide:

Name
Email address
Telephone number
Business name
Project details
Billing information
Any information submitted via contact forms, email, telephone or other communications

Information Collected Automatically

When you visit our website, we may collect:

IP address
Browser type and version
Device information
Website usage data
Pages visited
Referral source
Date and time of visits

This information is collected through analytics tools and cookies.

How We Use Your Information

We use personal information to:

Respond to enquiries
Provide our services
Manage client relationships
Deliver marketing campaigns and projects
Send relevant updates and communications
Improve our website and services
Process payments and maintain financial records
Meet legal and regulatory obligations
Prevent fraud and protect our business

We only process personal data where we have a lawful basis to do so.

Lawful Bases for Processing

Under UK GDPR, we rely on the following lawful bases:

Contract

Where processing is necessary to provide services you have requested or to fulfil a contract with you.

Legitimate Interests

To operate, improve and promote our business and services, provided your rights and freedoms do not override those interests.

Consent

Where you have given us permission to process your information, such as subscribing to marketing communications.

Legal Obligation

Where we are required to comply with legal, tax, accounting or regulatory requirements.

Marketing Communications

If you subscribe to our mailing list, download content from us, or otherwise opt in to receive marketing communications, we may send you updates, news, offers, insights and information about our services.

You can unsubscribe at any time by:

Clicking the unsubscribe link included in our emails
Contacting us directly

We will never sell your personal information to third parties.

Photography, Videography and Content Creation

As part of our services, we may create photography, videography and other content featuring individuals, businesses, properties, products or events.

Where required, we will obtain appropriate permissions or rely on the lawful basis provided by our clients.

Clients are responsible for ensuring they have obtained any necessary permissions, consents or releases before providing personal data, imagery or content to us for processing.

Social Media Management Services

As part of our social media management services, clients may grant us access to business accounts and platforms including, but not limited to:

Meta (Facebook and Instagram)
TikTok
LinkedIn
Google Business Profile
X (formerly Twitter)
YouTube
Other social media platforms as required

Access is used solely for the purpose of delivering agreed marketing services, including content creation, publishing, community management, advertising, reporting and account optimisation.

We do not access, use or disclose information obtained through these platforms except where necessary to provide our services and in accordance with applicable data protection laws.

Clients remain responsible for ensuring they have the necessary rights and permissions to provide account access.

Website Development and Maintenance Services

As part of our website design, development and maintenance services, we may be given access to website platforms, hosting accounts, content management systems and associated business systems.

This may include access to platforms such as:

WordPress
Wix
Squarespace
Shopify
Hosting control panels
Domain management platforms
CRM systems
Analytics platforms

Where access to personal data is required in order to provide our services, we process information only on the instructions of our clients and solely for the purposes of delivering agreed services.

We implement reasonable security measures to protect information accessed through these systems and will not retain access longer than necessary.

Clients remain responsible for ensuring their websites contain appropriate privacy notices, cookie notices and other legally required information.

Analytics, Tracking Technologies and Cookies

We may use analytics and tracking technologies to understand how visitors use our website and to improve our services.

These technologies may include:

Google Analytics
Google Tag Manager
Meta Pixel
LinkedIn Insight Tag
Other analytics and advertising tools used from time to time

These tools may collect information such as:

IP address
Device information
Browser type
Pages visited
Time spent on pages
Referral source
General geographic location

Where required by law, we will request your consent before placing non-essential cookies or tracking technologies on your device.

You can manage or withdraw your cookie preferences through your browser settings or through our website's cookie consent tool (where available).

Sharing Your Information

We may share personal information with trusted third-party service providers who help us operate our business and deliver our services.

These may include:

Website hosting providers
Domain and email providers
CRM systems
Email marketing platforms
Analytics providers
Advertising platforms
Cloud storage providers
Project management software providers
Payment processors
Professional advisers, accountants and legal advisers

These organisations only process personal information where necessary and are required to keep information secure and confidential.

We do not sell personal information to third parties.

International Transfers

Some of our service providers may store or process data outside the United Kingdom.

Where this occurs, we will ensure appropriate safeguards are in place in accordance with UK GDPR requirements, including the use of approved contractual protections where necessary.

Data Retention

We retain personal information only for as long as necessary to:

Provide our services
Fulfil contractual obligations
Meet legal, tax and accounting requirements
Resolve disputes
Enforce agreements

When personal information is no longer required, it will be securely deleted, anonymised or otherwise disposed of.

Your Rights

Under UK GDPR, you have the right to:

Request access to your personal data
Request correction of inaccurate or incomplete information
Request deletion of your personal data
Restrict or object to processing
Request transfer of your data to another organisation
Withdraw consent where processing relies on consent

To exercise any of these rights, please contact us using the details below.

You also have the right to lodge a complaint with the UK data protection regulator:

Information Commissioner's Office (ICO)

Security

We take reasonable technical and organisational measures to protect personal information from unauthorised access, disclosure, misuse, loss or alteration.

While we strive to protect your information, no method of transmitting information over the internet or storing information electronically can be guaranteed to be completely secure.

Third-Party Websites

Our website may contain links to external websites operated by third parties.

We have no control over these websites and are not responsible for their content, security or privacy practices. We encourage you to review their privacy policies before providing any personal information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, legal requirements or business operations.

Any updates will be published on this page and the "Last Updated" date will be revised accordingly.

If you have any questions about this Privacy Policy or how we handle personal information, please contact:

Mersey Moment Marketing Ltd

Email: hello@merseymomentmarketing.co.uk

Website: www.merseymomentmarketing.co.uk